The following are the steps I take to get a home sold. Check out the "Pro- Active Marketing Approach":
1. Using my vast appraisal experience to help you price your home based on the current market conditions provides you with the knowledge so that you feel comfortable in setting your list price and making your home more saleable. Pricing your home competitively opens the market vs. narrowing the market.
2. Assist you in preparing your home to be put on the market to obtain the best possible price. In some cases a "Home Staging Expert" can be consulted for a fee to help prepare your home to be seen in the best possible light to the public.
3. Provide you with a "Seller's Disclosure Form" so you can accurately represent your home to a Buyer to minimize any future claims.
4. Provide you with a one year $405.00 AHS Home Warranty to give to the Buyer at the time of settlement which not only benefits you but provides a peace of mind incentive to the Buyer.
5. Establish an agreeable showing procedure to allow the real estate agent community to show your home and maintain privacy.
6. Provide maximum exposure to your home by installing a secure lockbox and a professional "For Sale" sign. Plus include street directionals as needed and allowable by local law.
7. Take photos of your home to accentuate its best features for electronic and print media.
8. Submit your home to the local Trend Multiple Listing Service in 48 hours of an executed listing contract with an accurate description of your property and will follow up for your approval.
9. Within 3 days of listing your home it will be featured on the Internet including:
* Realtor.Com with Premium Upgrade Package
* Company Website: Mainlinerealty.com
* Personal Website: Mainlinerealtyhomes.com
* International Website: Remax.com
* Other sites including: Craigslist.com and Yahoo.com
10. Send out a minimum of 50 "Just Listed" postcards to your neighbors.
11. Promote your home at the company sales meeting.
12. Broadcast over the next seven days to my web prospect list which includes over 1,000 names of sphere of influence, past clients and prospective buyers who have asked to be alerted when a new home comes on the market in your area.
13. Prospect 2 hours per day and talk to at least 10 people per day looking for a potential buyer for your home.
14. Contact a minimum of 10 agents who were involved in the last 5 successful sales of similar properties in the neighborhood. Or 10 agents who have showed similar homes listed with our organization. This has been a great vehicle for "Getting the Word Out".
15. Hold a "Broker’s Open House" for the real estate community to preview your house. Typically held on a
Tuesday from 12 PM to 2PM.
16. When possible pre-qualify any prospective buyers.
17. Keep you aware of the various methods of financing that a buyer might want to use.
18. Discuss holding a "Sunday Open House" to allow any prospective buyers not working with an agent to
Walk through your home. Experience and NAR statistics show that this marketing tool has a low success rate. The Buyer flow, if any, tends to be unqualified or unrealistic.
19. Follow-up on the salespeople and buyers who have looked at your home for their feedback response on pricing, condition and marketability. This insures making any quick adjustments to market conditions and buyer preferences to make your home more saleable.
20. Assist you in arranging interim financing…if necessary.
21. Represent you on all offers presented using professional negotiating skills to assure you in obtaining the best possible price and terms.
22. Handle all follow-up items upon a contract being accepted…all inspection contingencies, mortgage, title and other closing procedures that are necessary to lead to a smooth settlement.
23. Attend settlement and deliver your check at the closing
Peter Walynetz the Right Choice to Sell Your Home!